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Samantha Garner – Copywriter for Creatives

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how to revitalize creativity

My one weird trick for revitalizing a project

Dec. 22, 2020Dec. 22, 2020Leave a comment

Sorry, I've just always wanted to jokingly use the "one weird trick" trope. Although maybe in this case it's not entirely a joke - nor is it all that weird. In 2018 I started writing a new novel, which I had so much fun with at the beginning. Yet I've … Continue reading My one weird trick for revitalizing a project

Finding the core principles of your creative business

How to find your creative business’ core principles

Nov. 27, 2020Nov. 27, 2020Leave a comment

If you're anything like me as a creative entrepreneur, you've wondered how you can define your business and help you find your ideal clients or customers. For me, identifying a set of creative core principles has been the key in finding creative fulfillment while also keeping my business humming along … Continue reading How to find your creative business’ core principles

5-creativity-facts

5 creativity facts – backed by science

Sep. 18, 2020Feb. 24, 2021Leave a comment

Sometimes, creativity can be hard to pin down. Some creative people may not feel they can explain it well. Others don't think they're creative at all. Are you curious about how creativity works? I was too, so I did some investigating. Here are five facts about creativity, backed by research. … Continue reading 5 creativity facts – backed by science

Creative Tarot by Jessa Crispin

Unusual pathways to creative thinking

Aug. 22, 2020Aug. 21, 2020Leave a comment

A few years ago, I received a gift that has become a surprising staple for me as a writer, and as a creative person in general. In 2016, I was writing The Quiet is Loud, my novel featuring a woman who uses tarot cards as a cover for her prophetic … Continue reading Unusual pathways to creative thinking

How I'm staying creative during the pandemic

How I’m staying creative during the pandemic

May. 11, 2020Leave a comment

COVID-19 quarantine has really done a number on us. Many of us are distracted and frustrated, but also feeling pressure to be productive. I've definitely felt that pressure too, but have found a few gentle ways to keep my creativity going during quarantine. I use the isolation in my work … Continue reading How I’m staying creative during the pandemic

New logo designed by Catherine Toews!

Sep. 21, 2019Sep. 21, 2019Leave a comment

Unending thanks to freelance graphic designer Catherine Toews for my business' fantastic new logo! For years I had been using something I'd kind of slapped together myself without much thought, but Catherine helped me get on the right track. After a few discussions about what I wanted out of my logo … Continue reading New logo designed by Catherine Toews!

6 quotes to inspire your creativity

Sep. 17, 2019Sep. 17, 20191 Comment

With creativity, sometimes you just need a little encouragement. To that end, I've compiled six of my favourite quotes about creativity and the creative mindset. Feel free to share these! I created them, but I don't care about attribution. Just enjoy - and create! One note: I verified these quotes … Continue reading 6 quotes to inspire your creativity

Best apps and sites for creative entrepreneurs

Jun. 3, 2019Sep. 15, 2020Leave a comment

As a freelance writer, I would find it nearly impossible to work without a host of apps and websites that help keep me organized, productive, and creative. If you're a creative entrepreneur, have a look at these sites and apps I use in my own business, and with clients. The … Continue reading Best apps and sites for creative entrepreneurs

spelling and grammar for creatives

Does spelling and grammar matter for creatives?

Apr. 18, 2019Sep. 15, 2020

No matter what kind of creative business you run, your written communication is an important part of your overall success. And I don't just mean a good strategy - I mean good spelling and grammar, too. Yes, I may be biased, but I believe that if you don’t consider your … Continue reading Does spelling and grammar matter for creatives?

what is a creative entrepreneur

What is a creative entrepreneur?

Apr. 4, 2019Aug. 11, 2020Leave a comment

When many people hear the phrase "creative entrepreneur," they might imagine a business owner who has creative ideas for new products, or an innovative marketing campaign. That definition is close, but not quite correct. So, what is a creative entrepreneur? My definition of a creative entrepreneur When I talk about … Continue reading What is a creative entrepreneur?

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Hi, I’m Samantha.

copywriter for creative entrepreneurs I'm a copywriter for creatives, as well as a fiction writer. In my blog I'll share thoughts about creativity, language, and independent creative business. I'm also a fan of strong tea, medieval history, wandering in the forest, and chucking books on my To Be Read pile. Welcome!
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  • How to find your creative business’ core principles
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sgcreativecopy

Samantha | Creative Copywriter
Sometimes, creativity can be hard to pin down. Som Sometimes, creativity can be hard to pin down. Some creative people may not feel they can explain it well. Others don’t think they’re creative at all. ⁠⁠
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🤔 Are you curious about how creativity works? I was too, so I did some investigating. Here are five facts about creativity, backed by research.⁠⁠
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Let me know what you think, or if you have any you’d like to share!⁠⁠
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#calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativitytakescourage #creativesouls #creativeexpressions #supportcreativity #acreativecommunity #creativemindsatwork #contentwriter #copywriterforcreatives #creativityfacts
🌟COLLABORATING WITH YOUR CREATIVE IDEA⁠ ⁠ A 🌟COLLABORATING WITH YOUR CREATIVE IDEA⁠
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A few years ago, I read Elizabeth Gilbert's I read Elizabeth Gilbert’s book Big Magic: Creative Living Beyond Fear. It was full of great passages and thoughts that resonated with me – I definitely would have highlighted them had it not been the library’s copy. Here’s one part that I especially enjoyed:⁠
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"Ideas are driven by a single impulse: to be made manifest. And the only way an idea can be made manifest in our world is through collaboration with a human partner. It is only through a human’s efforts that an idea can be escorted out of the ether and into the realm of the actual.”⁠
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The idea of collaborating with an idea during the creative process was amazing to me. Reframing creativity as a partnership brings it slightly closer to earth, and that’s a good thing. It helps me to understand exactly why sitting down to work on a regular basis can result in fantastic things. The idea wants you just as much as you want it.⁠
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No creative process is smooth sailing. But treating my writing projects as a collaboration with the idea itself has reset the way I think about writing in general. Even if I sit down and write notes about the novel, or one paragraph of a chapter, or complete a character worksheet, I’m honouring the pact I made with my project. And, as a result, it keeps talking to me. It’s very exciting stuff.⁠
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What do you think of this approach to creativity?⁠
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#calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativitytakescourage #creativesouls #slowmoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity #creativemindsatwork #contentwriter #copywriterforcreatives
When you wake up in a snowglobe, what's better tha When you wake up in a snowglobe, what's better than working with an almond croissant within reach?⁠
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(The answer of course, is a resounding NOTHING. 🤤)⁠
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I'm pretty happy with my work setup this morning: I've got my snack, a big cup of tea, and some chill lyric-free music in the background. And of course, a window nearby so I can watch the snow. There's something about the sharpness of a snowy day that activates my brain, makes all the creative ideas zing around in my head. ⁠
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What about you? What projects are you working on today?⁠
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#onmydesktoday #prettycreativelife #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativity_love #amoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity#contentwriter #copywritersofinstagram #creativecopywriter
American artist Eleanore Mikus in her studio, 1960 American artist Eleanore Mikus in her studio, 1960s. I've had this photo saved on my computer for years, and for a while it was my FB profile picture. Something about the minimalism of her work, the open feel of the studio, feels creatively exciting - even though I'm not an artist in any way!⁠
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#eleanoremikus #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creativesouls #slowmoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity #1960sart⁠
#abstractartist #abstractexpressionism⁠
#minimalistartist #womeninart
"And at least I have attempted it, and I have laid "And at least I have attempted it, and I have laid certain foundations, which is not exactly the easiest part of the job! And in drawing as well as in painting I can sometimes keep hold of certain solid and useful things, a firmer hold than you think, amice. But I am always doing what I can't do yet in order to learn how to do it."⁠
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Letter from Vincent van Gogh to Anthon van Rappard⁠
Nuenen, August 1885⁠
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#creativejourney #calltobecreative #instacreate #cultivatecreativity #creativityforlife #captureyourcreativity #becreative #thinkcreative #creativemindsatwork #contentwriter #copywritersofinstagram #copywriterforcreatives #creativecopywriter #creativityquote
On this snowy pandemic Friday I’m really missing On this snowy pandemic Friday I’m really missing taking my work to a coffeeshop. There’s something about leaving my home office and paying for a drink and a snack that just switched on my creativity automatically.

Maybe I should try replicating some part of the coffeeshop experience at home. Or maybe I’m just looking for an excuse for a cookie. 🤔

#onmydesktoday #prettycreativelife #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativity_love #amoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity#contentwriter #copywritersofinstagram #creativecopywriter
I don't collect many things, but I do have a few m I don't collect many things, but I do have a few magazines from the '80s, ones that I was too young for, like this Seventeen from 1986, but I enjoy flipping through to see the way we used to approach design.⁠⠀
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For example, I kind of miss how serif type was pretty much the only kind they seemed to use in '80s advertising. And how the ads would sometimes tell little stories that took a while to read.⁠⠀
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Are there any old design elements you wouldn't mind seeing come back?⁠⠀
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#prettycreativelife #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativity_love #amoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity#contentwriter #copywritersofinstagram #creativecopywriter
Feeling stuck creatively? 🤬⁠ ⁠ As a writer, Feeling stuck creatively? 🤬⁠
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As a writer, I’m well-accustomed to creative blocks. I know what it’s like to sit at my desk, staring at the blinking cursor for what seems like hours. If you sometimes struggle to find creative motivation, I thought I would share the top three tips that help me get unstuck.⁠
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➳ Ask others to help keep you accountable⁠
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If you’re anything like me, you might benefit from a support/accountability network. There's nothing like the spectre of disappointing your loved ones to keep you going! Recruit a few trusted and honest friends to help you stay on track. To raise the stakes, you might try a site like stickK, where you set goals and can actually lose money if you don’t meet them.⁠
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➳ Work on another creative project⁠
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I believe that creativity is a spectrum, and that it isn’t always expressed in just one way. For me, the process of creativity in one area can spark it in another. Not to mention, your brain relaxes its grip on the Big Problem you’re having, and that can free up space for your creativity to return.⁠
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➳ Forget motivation altogether⁠
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Sometimes the weight I give to a thing becomes greater than the thing itself. It might feel counter-intuitive, but removing my own expectations of creative motivation helps get my brain unstuck. For example, instead of writing a chapter, I might work on a character sketch, or do a bit of light research on a plot point. Ask yourself: Is it better to work on ANYTHING for five minutes, or nothing at all? The answer could be liberating.⁠
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What are some of your go-to tips for finding motivation in your creative life?⁠
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#onmydesktoday #prettycreativelife #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativity_love #amoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity #contentwriter #creativecopywriter #freelancerlife #creativebusinessowner #creativepreneurs #copywriterforcreatives #creatorsofinstagram #fictionwriter
Shamefully, I have yet to read Joan Didion, but th Shamefully, I have yet to read Joan Didion, but this quote has stuck with me since I randomly encountered it in the wilds of the internet years ago.⁠
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Early in my freelancing career, an older man chided me for not having an encyclopedic knowledge of predicates, modifiers, adverbial clauses, blah blah. He said that I couldn't be a good copywriter without that knowledge.⁠
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It almost made me give up freelancing.⁠
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But of course, I didn't give up, and twelve years later I can happily say not a single client has cast doubt upon what I've written for them. And I'm equally happy to say that when I discuss a client's content, I don't need to lecture them about prepositions. Instead, we have conversations about the feeling of a sentence, the intent of a paragraph, how the words can be shifted, tightened, or changed to express a point differently. ⁠
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Some people have an natural talent for singing, or painting, or carpentry. My thing is grammar and spelling, and has been all my life. Being able to use this to help my clients tell impactful stories has been infinitely rewarding.⁠
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#copywritersofinstagram #contentwriter #freelancerlife #creativebusinessowner #creativepreneurs #creativecopywriter #copywriterforcreatives #creatorsofinstagram #copywriterslife #calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #creativeexpressions #supportcreativity #acreativecommunity #creativityquotes
How do you celebrate when reaching a milestone on How do you celebrate when reaching a milestone on a creative project?⁠
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For me it's usually sushi. I don't know if it's the presentation or something else, but sushi just feels like a celebratory meal to me. ⁠
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That said, I am half-Filipino, so I consider almost any meal to be worthy of commemorating a creative milestone! 🥂⁠
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📸: @martafilipczyk on Unsplash⁠
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#calltobecreative #instacreate #cultivatecreativity #captureyourcreativity #thinkcreative #creativemindsatwork #dailycreative #creatorsofinstagram #creativitytakescourage #creativesouls #slowmoment #creativeexpressions #alifeconscious #supportcreativity #acreativecommunity #creativemindsatwork #contentwriter #copywriterforcreatives
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