As a creative, you’re used to self-expression. But when it comes to your online presence, you may wonder how much to actually reveal. I get it! The sweet spot between creativity and business is a tricky thing to balance, even if you’re not in a corporate environment. After all, your creative projects are driven …
How much should you reveal in brand storytelling? Read More »
Recently, I saw a post on social media where a service provider said they were not willing to work with businesses who didn’t want explosive growth. It irritated me*, and after my feelings settled down I was able to pinpoint why. Maybe you can relate to this as well. It’s okay to not want to …
In praise of keeping your creative business small Read More »
Investing in professional copywriting for your creative business can help you connect with the right audience. But in a pinch, there are three things you can do right now to help improve your website content. Let’s take a look: 1) Make sure all content is relevant and up-to-date Your website is one of the first …
3 quick ways to improve your website content – right now Read More »
As a creative business owner, you have great ideas for your work. But what about when it comes to connecting with your audience through your blog? Try these blog post ideas for creatives to inspire you today. Bonus: Most of these can be tweaked to apply to your favourite social media outlet! 16 blog post …
Do you find that you’re better at certain creative tasks depending on the time of day? I’ve noticed this about myself before, but never really thought to try applying it to my creative and work life until recently. Of course, while I’m lucky enough to be able to freelance, I can’t always decide to put …
If you’re anything like me as a creative entrepreneur, you’ve wondered how you can define your business and help you find your ideal clients or customers. For me, identifying a set of creative core principles has been the key in finding creative fulfillment while also keeping my business humming along nicely. My own creative core …
How to find your creative business’ core principles Read More »
Sometimes, creativity can be hard to pin down. Some creative people may not feel they can explain it well. Others don’t think they’re creative at all. Are you curious about how creativity works? I was too, so I did some investigating. Here are five facts about creativity, backed by research. Click on the infographic to …
